Gloucester BID is thrilled to invite local businesses to participate in an exciting new project: Love Gloucester. This initiative aims to encourage residents to explore Gloucester and shop on our city during a traditionally quieter time of year.
How Does It Work?
• A Love Gloucester Loyalty Card will be available for residents to pick up from either the Museum of Gloucester or Gloucester Quays (TBC) – registration for this limited loyalty card will be needed.
• A Love Gloucester Loyalty Card will unlock offers and discounts throughout the month of February.
• PLUS when someone spends £5 or more, in selected Love Gloucester participating business, they receive a sticker.
• After collecting five stickers from five different retailers, they can enter our prize draw.
• The top prize? A bumper weekend out out in the city.
All participating businesses will be featured on the Love Gloucester website and those that can offer exclusive deals, we will promote as part of an extensive marketing campaign.
Different Weeks to be part of
• Week One: Rediscover Your City (Sunday 1st – Friday 6th February)
• Week Two: Shop Local Week (Saturday 7th – Friday 13th February)
• Week Three: Heritage & Culture Week (Saturday 14th – Friday 20th February)
• Week Four: Taste & Experience Gloucester (Saturday 21st – Saturday 28th February)
Why Take Part?
• Free participation (exclusive to Gloucester BID Area).
• City-wide promotion of your business to local shoppers.
• Boost footfall during a quieter trading period.
👉 Sign up here: Business Love Gloucester Registration
🗓️ Deadline for applications: Monday, 1st December
Help Us Make It a Success
To make Love Gloucester even more appealing, we’re asking participating businesses to consider donating a prize for the draw. Donated prizes will be promoted across our social media channels and marketing campaigns.
💡 Prize donations are optional, but they’re a fantastic way to attract more customers to take part.
You’ll find full details in our Guidance for Participating Businesses document.
Questions?
If you’d like more information, please don’t hesitate to get in touch.
